Showcase your stories with elegant tools that enhance and enrich, and empower your audience to truly engage.
Meet Verse, an immersive storytelling platform that seamlessly connects your videos through interactive elements and transforms static content into dynamic digital experiences that invite exploration and increase engagement.
McClatchy Video Lab used Verse to create an immersive video microsite that allowed viewers to explore using animated navigation elements linked to voter voicemails. The experience was recognized for a regional Emmy award and was a finalist for Best Use of Interactive Video in the 2018 Webby Awards.
Bloomberg Media Studios balanced the emotional story of a transplant survivor with in-depth medical information and interviews using interactive elements throughout this branded content experience for Optum. The project was recognized by the Webby Awards; the Native Advertising Institute; the North American Digital Media Awards; the MIN Campaign of the Year Awards; and the Adweek Arc Awards.
Rarely do interactive content experiences feel this intuitive and flow so naturally, which is thanks in part to the use of Verse, an interactive video platform. After this series, I expect that we’ll start to see more top-tier publishers using their technology.
If you're already shooting video, this is a no-brainer. I think the way we've always done video is like a hammer and chisel and we're carving hieroglyphics, and this is an entire toolbox of different things. It unlocks so many possibilities.
People were watching it for 20, 22, 25 minutes, which is insane. I’ve been doing video for newspapers and magazines for ten years, and we’re lucky if people are watching it after the first minute and a half. So right then, I was like, something special is happening here.
Need more help? Our award-winning creative teams can meet the demands of any story and help turn your vision into reality. Whether it's video and animation production or custom web development, we've got you covered.